Thanks to Pimp My Brand and Sport Creative for the great opportunity to work on this amazing videos for the Formula 1.
We started making infotainments and Social Wall’s videos to be broadcast outside the circuit to entertain and inform Grand Prix visitors.
From there we had the opportunity to get our videos on the circuit, sponsoring brands like Heineken, creating Team Radio virtual animations on the circuit’s fences, decorating the Parc Ferme, the Pit Line, animating the Formula 1’s logo and creating animations for Safety Car.
Driving my team of just 8 people we managed to animate concepts, design and information in a more than brilliant and satisfying way, proposing innovative concepts in the world of Formula 1.
With Sport Creative, I led my team to create animations for the Formula 1 infotainement, broadcast mainly in the Fan Zone and in front of the stands.
The animations, developed following the F1 guidelines, concerned: information related to offtrack and ontrack, to security, to the Fan Forum, to the Fanzone and to the advertising of the F1 app.
I worked from the concept, to design, to the final animations.
With Sport Creative, I led my team to create animations for the Formula 1 infotainement, broadcast mainly in the Fan Zone and in front of the stands.
The animations, developed following the F1 guidelines, concerned: information related to offtrack and ontrack, to security, to the Fan Forum, to the Fanzone and to the advertising of the F1 app, Fan Facts, driver’s introduction,
In 2019 we made also animations for the F2/F3 and Porsche introduction races.
I worked from the concept, to design, to the animations.
Our team in Antwerp worked on the new stage structure.
This project is realized in collaborations with the Sport Creative and Sport Signage team.
They were commissioned to realized a bridge with video animations to be placed in the circuit for Heineken.
The volume of work has been very important: we have created and proposed more than 50 videos in a very short time. Among these were then chosen 5 to be sent live.
Great satisfaction for us, the Grand Prix has been seen by about 80 million people.
In this project I worked in realizing the most of the proposed animations and managment of my team in the realization of the virtuals animations on the fences.