How 1990 Works
I listen and learn your business needs.<br /> Once I understand the full picture, I leverage years of design experience to build a brilliant branding strategy tailored to your goals.
Research + Discovery
Comprehensive brand research is essential. I conduct stakeholder interviews, competitor analysis, and market research to understand your business objectives, current brand perception, target audience behavior, and industry trends.
Brand Storytelling
Every brand has a story that explains what they’re doing and why their audience should care. Taking what I learned during Discovery, I identify and develop the narrative behind your business, defining your vision, mission, positioning, values, and core promises.
Brand Shape
I'll transform your story into a brand image that will bring your identity to life. Whether I'm building your website, designing your logo or working on your marketing, I keep you in the loop throughout the process so you’re always aware of what’s going on. I'll equip you with all the assets your brand needs to look its best.
Brand Launch
I’m ready to bring your brand to life, smoothly move into the implementation phase and showcase your new brand to consumers. Now it’s your turn: go out there and make it a success!
Branding
Packaging Design
Web Design
Motion Design
Social Media Advertising
Professional Design Services

My work relies on creating visual content that truly engages your audience through thoughtful design and strategic problem-solving.

I take time to understand your brand story, business goals, and vision. Whether you need a complete brand identity redesign, packaging design, or are launching a new business, I’ll help you define a clear and consistent visual direction that resonates with your target audience.

Together, we’ll shape a distinctive visual identity that represents your brand values and functions as a powerful marketing tool. From brand strategy and positioning to logo design, packaging design and visual assets, I ensure your brand makes a lasting impact.

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Portfolio
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FORMULA 1 PROJECT

``Make The Spectacle More Spectacular``
Seasons 2018 and 2019

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BRANDING

``Thinking about design is hard, but not thinking about it can be disastrous.`` ―Ralph Caplan

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WEB DESIGN

“If I had asked people what they wanted, they would have said faster horses.” –Henry Ford

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MOTION DESIGN

“Design is how it works.”

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SOCIAL MEDIA

“Recognizing the need is the primary condition for design.” –Charles Eames

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INTERIOR DESIGN

“Leave it better than you found it.``

Make It Real
My Experience to Shape your Project - From Strategy to Implementation
Branding
Strategy Logo/Brand Identity • Brand Story • Logo Design • Visual Identity Design • Brand Books & Styleguides • Brand Positioning • Branded Content + Film
Print Design
Packaging • Label • Postcards, Brochures & Flyers • Posters & Signage • Illustration • Roll-up Banners • Stationery • Menus • Promotional Items
Web Design + Development
Full Website Design • Single Web Pages & Cover Pages • Email Newsletters • Professional Email Signature • Web Banners & Ads
Motion Design
Logo Animation • Business Presentation • Marketing Promotion
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Heart Attacks
Testimonials
Customers loves certainty, make sure you give it to them.
Francesca possède 3 qualités importantes qui selon moi lui permettent d’exceller dans son travail de graphiste : La créativité, la résistance au stress et le talent. Ayant travaillé avec elle sur énormément de dossier dans l’urgence, Francesca à toujours pu produire les bons contenus, avec des designs simple et élégants. Je referais appel à elle sans aucune hésitation si j’ai besoin d’un travail graphique de qualité.
DIGITAL EXPERTS & SENIOR COMMUNICATION MANAGER @ BNP Paribas Fortis
Jonathan Verheyden
Francesca c’est un personne très professionnel et qui connaît très bien son travail et sourtout elle sais écouter et suivre à chaque étape son clients. Je la conseille vivement à tous les professionnels qui aimeront mettre en évidence la propre image. Provare per credere Merci Francesca.
Real Estate Agent @ RE/MAX SELECT

Enrico Xillo
There is NO OTHER DESIGNER I would work with after the experiences with 1990_design. I can WHOLEHEARTEDLY RECOMMEND HER.
Head of Sales @ GOLDEN TRILOGIE
Leon Williams-Boock
Consistently amazing, has 3x our sales with nothing else changed but switching to her designers vs the previous designer. Great to work with 1990_design as always. Her turn around time is simply unmatched with anyone else I've worked with. You can't go wrong picking this designer. I would and have recommended her to my own friends and family.
CEO @ AZALLA CBD
Anthony Amico
Francesca ha realizzato le animazioni grafiche per il pubblico trasmesse sui maxischermi dell'Autodromo di Monza durante il weekend del Formula 1 Gran Premio d'Italia. Ci siamo conosciuti qualche giorno prima della gara, con pochissimo tempo a disposizione per terminare il lavoro e alcune complicazioni logistiche da risolvere. Francesca si è subito adoperata per produrre quanto richiesto, impegnandosi anche oltre le sue dirette competenze per soddisfare appieno le nostre esigenze. L'incarico è stato portato a termine puntualmente.
COMMUNICATION COORDINATOR @ FIA F1
Davide Casati
We absolutely loved working with 1990_design. Creative, hard working, quick responses and receptive to feedback no matter how tedious.
CEO @ Be-One Organics
Matthew Jenney
Extreamly ratified with the outcome. This is the second design we had done together and I plan to continue working with 1990_design's for the rest of our products. Highly Recommended!
CEO @ CannaRefined CBD
John Kramer