{"id":13638,"date":"2019-12-20T17:19:21","date_gmt":"2019-12-20T17:19:21","guid":{"rendered":"http:\/\/1990-design.com\/?page_id=13638"},"modified":"2026-05-03T03:47:32","modified_gmt":"2026-05-03T02:47:32","slug":"wayfinding-formula-1-2018-2019","status":"publish","type":"page","link":"https:\/\/1990-design.com\/index.php\/f1\/wayfinding-formula-1-2018-2019\/","title":{"rendered":"wayfinding"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row full_width=\u201dstretch_row_content_no_spaces\u201d content_placement=\u201dmiddle\u201d css_animation=\u201dnone\u201d bg_type=\u201dimage\u201d parallax_style=\u201dvcpb-fs-jquery\u201d layer_image=\u201d15424\u2033 disable_on_mobile_img_parallax=\u201ddisable_on_mobile_img_parallax_value\u201d css=\u201d.vc_custom_1767067650037{background: #5e5e5e url(https:\/\/1990-design.com\/wp-content\/uploads\/2025\/12\/1990-design_banner_V3_F1.png?id=15424) !important;}\u201d][vc_column][vc_empty_space][vc_empty_space height=\u201d60\u2033][vc_custom_heading text=\u201dMAKE THE SPECTACLE<br \/>\nMORE SPECTACULAR\u201d font_container=\u201dtag:h1|font_size:100|text_align:center|color:%23ffffff\u201d google_fonts=\u201dfont_family:Montserrat%3Aregular%2Citalic|font_style:900%20black%20normal%3A900%3Anormal\u201d css_animation=\u201dfadeInDown\u201d css=\u201d.vc_custom_1767014979088{padding-right: 20px !important;padding-left: 10px !important;}\u201d el_class=\u201dhero-title\u201d]<div id=\"uvc-type-wrap-1331\"  data-ultimate-target='#uvc-type-wrap-1331'  data-responsive-json-new='{\"font-size\":\"desktop:30px;mobile:20px;\",\"line-height\":\"\"}'  class=\"uvc-type-wrap  ult-adjust-bottom-margin ult-responsive  uvc-type-align-center  uvc-wrap-14246618786a0c11e4ba600\" style=\"text-align:center;\"><span  data-ultimate-target='#uvc-type-wrap-1331 .mycustfancy'  data-responsive-json-new='{\"font-size\":\"desktop:30px;mobile:20px;\",\"line-height\":\"\"}'  class=\"ultimate-typewriter-prefix mycustfancy ult-responsive\" style=\"font-family:&#039;Courier Prime&#039;;font-weight:normal;color:#00C1CF; text-transform: unset;\">+ + +<\/span><span id=\"typed-14246618786a0c11e4ba600\" class=\"ultimate-typed-main \" style=\"color:#FFFFFF; font-family:&#039;Courier Prime&#039;;font-weight:normal; text-transform: unset;\"><\/span><script type=\"text\/javascript\">\n\t\t\t\t\t\tjQuery(function($){ \n\t\t\t\t\t\t\t$(document).ready(function(){\n\t\t\t\t\t\t\t\tif( typeof jQuery(\"#typed-14246618786a0c11e4ba600\").typed == \"function\"){\n\t\t\t\t\t\t\t\t\t$(\"#typed-14246618786a0c11e4ba600\").typed({\n\t\t\t\t\t\t\t\t\t\tstrings: [\"Seasons 2018 - 2019\"],\n\t\t\t\t\t\t\t\t\t\ttypeSpeed: 35,\n\t\t\t\t\t\t\t\t\t\tbackSpeed: 0,\n\t\t\t\t\t\t\t\t\t\tstartDelay: \"200\",\n\t\t\t\t\t\t\t\t\t\tbackDelay: \"1500\",\n\t\t\t\t\t\t\t\t\t\tloop: true,\n\t\t\t\t\t\t\t\t\t\tloopCount: false,\n\t\t\t\t\t\t\t\t\t\tshowCursor: true,\n\t\t\t\t\t\t\t\t\t\tcursorChar: \"|\",\n\t\t\t\t\t\t\t\t\t\tattr: null\n\t\t\t\t\t\t\t\t\t});\n\t\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\t});\n\t\t\t\t\t\t});\n\t\t\t\t\t<\/script><\/div><div class=\" ubtn-ctn-center \"><a class=\"ubtn-link ult-adjust-bottom-margin ubtn-center ubtn-small \" href=\"https:\/\/1990-design.com\/index.php\/f1\/\" ><button type=\"button\" id=\"ubtn-8443\"  class=\"ubtn ult-adjust-bottom-margin ult-responsive ubtn-small ubtn-no-hover-bg  none  ubtn-center   tooltip-6a0c11e4ba899\"  data-hover=\"#00C1CF\" data-border-color=\"#00C1CF\" data-bg=\"#00C1CF\" data-hover-bg=\"#FFFFFF\" data-border-hover=\"#00C1CF\" data-shadow-hover=\"\" data-shadow-click=\"none\" data-shadow=\"\" data-shd-shadow=\"\"  data-ultimate-target='#ubtn-8443'  data-responsive-json-new='{\"font-size\":\"desktop:14px;\",\"line-height\":\"\"}'  style=\"font-family:&#039;Courier Prime&#039;;font-weight:normal;border-radius:0px;border-width:1px;border-color:#00C1CF;border-style:solid;background: #00C1CF;color: #FFFFFF;\"><span class=\"ubtn-hover\" style=\"background-color:#FFFFFF\"><\/span><span class=\"ubtn-data ubtn-text \" >VIEW ALL<\/span><\/button><\/a><\/div>[vc_empty_space height=\u201d60\u2033][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=\u201d64px\u201d][vc_separator color=\u201dturquoise\u201d css_animation=\u201dfadeIn\u201d css=\u201d.vc_custom_1766928004068{margin-top: 0px !important;margin-bottom: 0px !important;border-top-width: 0px !important;border-bottom-width: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}\u201d][vc_custom_heading text=\u201dWAYFINDING\u201d font_container=\u201dtag:h2|text_align:center\u201d google_fonts=\u201dfont_family:Montserrat%3Aregular%2Citalic|font_style:900%20black%20normal%3A900%3Anormal\u201d css_animation=\u201dfadeIn\u201d css=\u201d.vc_custom_1767067762963{margin-top: 0px !important;margin-bottom: 0px !important;border-top-width: 0px !important;border-bottom-width: 0px !important;padding-top: 20px !important;padding-bottom: 20px !important;}\u201d][vc_separator color=\u201dturquoise\u201d css_animation=\u201dfadeIn\u201d css=\u201d\u201d][vc_column_text css_animation=\u201dfadeIn\u201d css=\u201d.vc_custom_1767067962302{margin-top: 0px !important;}\u201d]<\/p>\n<p style=\"text-align: center;\">With <a href=\"http:\/\/sport-creative.com\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Sport-Creative<\/strong><\/a>, <strong data-start=\"102\" data-end=\"253\">as Studio Director, I had the opportunity to work on the Formula 1 wayfinding system for most of the 2018 and 2019 Grand Prix.<\/strong><\/p>\n<p style=\"text-align: center;\" data-start=\"255\" data-end=\"456\">We delivered wayfinding design and on-site installations across the Fanzone and around the circuit.<br data-start=\"354\" data-end=\"357\" \/>For selected Grand Prix events, we also produced video content both inside and outside the circuit.<\/p>\n<p style=\"text-align: center;\" data-start=\"458\" data-end=\"598\">On this page, you can find a selection of our work for Formula 1, covering the full process from concept and design to on-site installation.<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column css=\u201d.vc_custom_1762404470345{padding-top: 0px !important;padding-bottom: 0px !important;}\u201d][vc_empty_space][vc_empty_space][vc_separator color=\u201dcustom\u201d css=\u201d.vc_custom_1767073708054{margin-top: 0px !important;margin-bottom: 0px !important;border-top-width: 0px !important;border-bottom-width: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}\u201d accent_color=\u201d#00C1CF\u201d][vc_empty_space][vc_empty_space][\/vc_column][\/vc_row][vc_row gap=\u201d35\u2033][vc_column width=\u201d1\/2\u2033 css=\u201d.vc_custom_1576866061177{padding-right: 30px !important;}\u201d][vc_custom_heading text=\u201d+ + + F1 DECISION SIGNS\u201d font_container=\u201dtag:h4|text_align:left\u201d google_fonts=\u201dfont_family:Montserrat%3Aregular%2Citalic|font_style:800%20extra-bold%20normal%3A800%3Anormal\u201d css_animation=\u201dfadeIn\u201d css=\u201d\u201d][vc_media_grid style=\u201dpagination\u201d items_per_page=\u201d1\u2033 element_width=\u201d12\u2033 arrows_design=\u201dvc_arrow-icon-arrow_09_left\u201d arrows_color=\u201dturquoise\u201d paging_design=\u201dpagination_default\u201d paging_color=\u201dturquoise\u201d css=\u201d\u201d initial_loading_animation=\u201dnone\u201d grid_id=\u201dvc_gid:1777774931907-f80da142-33ba-7\u2033 include=\u201d14024,14026,14025,14028,14029\u2033][vc_column_text css_animation=\u201dfadeIn\u201d css=\u201d\u201d]<\/p>\n<div class=\"small-text\">\n<p data-start=\"125\" data-end=\"433\">After studying each circuit and following Formula 1 guidelines, we designed 25 wayfinding panels to be placed in the most strategic areas of the circuit. For each Grand Prix, I was responsible for analyzing the circuit layout and designing the signage to ensure clear and efficient visitor orientation.<\/p>\n<p data-start=\"435\" data-end=\"759\">In 2019, we updated the wayfinding system with a new irregular arrow-shaped design. We produced 25 double-sided decision signs, along with a dedicated set for the Fanzone. The new design was highly appreciated by both visitors and Formula 1, becoming a popular photo opportunity and generating strong organic visibility.<\/p>\n<p data-start=\"761\" data-end=\"872\"><strong data-start=\"761\" data-end=\"872\">From circuit analysis and brand alignment to design management, production, and final on-site installation.<\/strong><\/p>\n<\/div>\n<h6><em>*Icons and map provided by the F1<\/em><\/h6>\n<div class=\"small-text\">\n<p><em><strong>+ + + 25 DECISION SIGN:<\/strong> Base 121cm x 304cm.\u00a0 Double-sided \/ To be placed at key pedestrian corridors throughout the circuit. Local Languages + English<\/em><\/p>\n<\/div>\n<p>[\/vc_column_text][\/vc_column][vc_column width=\u201d1\/2\u2033 css=\u201d.vc_custom_1576866068368{padding-left: 30px !important;}\u201d][vc_custom_heading text=\u201d+ + + F1 DRIVERS PORTALS\u201d font_container=\u201dtag:h4|text_align:left\u201d google_fonts=\u201dfont_family:Montserrat%3Aregular%2Citalic|font_style:800%20extra-bold%20normal%3A800%3Anormal\u201d css_animation=\u201dfadeInDown\u201d css=\u201d\u201d][vc_media_grid style=\u201dpagination\u201d items_per_page=\u201d1\u2033 element_width=\u201d12\u2033 arrows_design=\u201dvc_arrow-icon-arrow_09_left\u201d arrows_color=\u201dturquoise\u201d paging_design=\u201dpagination_default\u201d paging_color=\u201dturquoise\u201d css=\u201d\u201d initial_loading_animation=\u201dnone\u201d grid_id=\u201dvc_gid:1777775589149-ef53b42b-10d4-0\u2033 include=\u201d14047,14048,14049,14050,14051,14052\u2033][vc_column_text css=\u201d\u201d]<\/p>\n<div class=\"small-text\">\n<p data-start=\"95\" data-end=\"312\"><strong data-start=\"95\" data-end=\"312\">Among the flag installations, one of the most appreciated and widely reused elements was the Drivers\u2019 Portals\u2014immersive gateways placed along the Fanzone and around the circuit, featuring all 20 Formula 1 drivers.<\/strong><\/p>\n<h6><em>*F1 drivers\u2019 images were provided by the F1<\/em><\/h6>\n<p data-start=\"314\" data-end=\"477\">In 2018, only one set of these portals was produced.<br data-start=\"366\" data-end=\"369\" \/>In 2019, Formula 1 requested an additional set due to the strong impact and positive response from visitors.<\/p>\n<p><em><strong>+ + + DRIVERS PORTALS:<\/strong> 2 sets\u00a0 (10 PORTALS = 1 set)<\/em><\/p>\n<\/div>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column css=\u201d.vc_custom_1762404470345{padding-top: 0px !important;padding-bottom: 0px !important;}\u201d][vc_empty_space][vc_empty_space][vc_separator color=\u201dcustom\u201d css=\u201d.vc_custom_1767073708054{margin-top: 0px !important;margin-bottom: 0px !important;border-top-width: 0px !important;border-bottom-width: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}\u201d accent_color=\u201d#00C1CF\u201d][vc_empty_space][vc_empty_space][\/vc_column][\/vc_row][vc_row gap=\u201d35\u2033][vc_column width=\u201d1\/2\u2033 css=\u201d.vc_custom_1576866061177{padding-right: 30px !important;}\u201d][vc_custom_heading text=\u201d+ + + F1 ORIENTATION SIGNS\u201d font_container=\u201dtag:h4|text_align:left\u201d google_fonts=\u201dfont_family:Montserrat%3Aregular%2Citalic|font_style:800%20extra-bold%20normal%3A800%3Anormal\u201d css_animation=\u201dfadeIn\u201d css=\u201d\u201d][vc_media_grid style=\u201dpagination\u201d items_per_page=\u201d1\u2033 element_width=\u201d12\u2033 arrows_design=\u201dvc_arrow-icon-arrow_09_left\u201d arrows_color=\u201dturquoise\u201d paging_design=\u201dpagination_default\u201d paging_color=\u201dturquoise\u201d css=\u201d\u201d initial_loading_animation=\u201dnone\u201d grid_id=\u201dvc_gid:1777775828416-50839f25-7864-7\u2033 include=\u201d14053,14054,14055,14056,14057,14058\u2033][vc_column_text css_animation=\u201dfadeIn\u201d css=\u201d\u201d]<\/p>\n<div class=\"small-text\">\n<p>After studying the circuit and following the F1\u2019s guidelines and branding, we created 10 Orientation Maps to be distributed in the most important areas of the circuit.<\/p>\n<p><strong>From the study of the circuit to the study of the brand, to managing the design process, production, and final installation.<\/strong><\/p>\n<h6><em>*Icons and map provided by the F1<\/em><\/h6>\n<p><em><strong>+ + + 10 ORIENTATION MAPS:<\/strong> 4m x 3m X 2m (4 sides: app + map + app + map)<\/em><\/p>\n<\/div>\n<p>[\/vc_column_text][\/vc_column][vc_column width=\u201d1\/2\u2033 css=\u201d.vc_custom_1576866068368{padding-left: 30px !important;}\u201d][vc_custom_heading text=\u201d+ + + F1 DRIVERS TOTEMS\u201d font_container=\u201dtag:h4|text_align:left\u201d google_fonts=\u201dfont_family:Montserrat%3Aregular%2Citalic|font_style:800%20extra-bold%20normal%3A800%3Anormal\u201d css_animation=\u201dfadeIn\u201d css=\u201d\u201d][vc_media_grid style=\u201dpagination\u201d items_per_page=\u201d1\u2033 element_width=\u201d12\u2033 arrows_design=\u201dvc_arrow-icon-arrow_09_left\u201d arrows_color=\u201dturquoise\u201d paging_design=\u201dpagination_default\u201d paging_color=\u201dturquoise\u201d css=\u201d\u201d initial_loading_animation=\u201dnone\u201d grid_id=\u201dvc_gid:1777775813166-b64bc836-7eec-0\u2033 include=\u201d14060,14061,14062,14063,14064,14066,14067,13668,13670,13329,13669\u2033][vc_column_text css_animation=\u201dfadeIn\u201d css=\u201d\u201d]<\/p>\n<div class=\"small-text\">\n<p data-start=\"92\" data-end=\"167\"><strong data-start=\"92\" data-end=\"167\">One of the most successful decorative elements was the Drivers\u2019 Totems.<\/strong><\/p>\n<p data-start=\"169\" data-end=\"394\">These consisted of ten totems portraying the drivers, which quickly became popular photo spots for fans.<br data-start=\"273\" data-end=\"276\" \/>Each totem featured four sides: two dedicated to the drivers, one to the Fanzone design, and one promoting the F1 app.<\/p>\n<p data-start=\"396\" data-end=\"511\">Following the F1 design guidelines, I was responsible for coordinating the design development and ensuring the delivery of the final print-ready files and installation of the totems.<\/p>\n<h6><em>*Icons, map and driver\u2019s photos provided by the F1<\/em><\/h6>\n<p><em><strong>+ + + 10 DRIVERS TOTEMS:\u00a0<\/strong> 2m x 3m x 2m (4 sides: Driver + App + Driver + Map)<\/em><\/p>\n<\/div>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column css=\u201d.vc_custom_1762404470345{padding-top: 0px !important;padding-bottom: 0px !important;}\u201d][vc_empty_space][vc_empty_space][vc_separator color=\u201dcustom\u201d css=\u201d.vc_custom_1767073708054{margin-top: 0px !important;margin-bottom: 0px !important;border-top-width: 0px !important;border-bottom-width: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}\u201d accent_color=\u201d#00C1CF\u201d][vc_empty_space][vc_empty_space][\/vc_column][\/vc_row][vc_row gap=\u201d35\u2033][vc_column width=\u201d1\/2\u2033 css=\u201d.vc_custom_1576866061177{padding-right: 30px !important;}\u201d][vc_custom_heading text=\u201d+ + + F1 CHEVRON BANNERS\u201d font_container=\u201dtag:h4|text_align:left\u201d google_fonts=\u201dfont_family:Montserrat%3Aregular%2Citalic|font_style:800%20extra-bold%20normal%3A800%3Anormal\u201d css_animation=\u201dfadeIn\u201d css=\u201d\u201d][vc_media_grid style=\u201dpagination\u201d items_per_page=\u201d1\u2033 element_width=\u201d12\u2033 arrows_design=\u201dvc_arrow-icon-arrow_09_left\u201d arrows_color=\u201dturquoise\u201d paging_design=\u201dpagination_default\u201d paging_color=\u201dturquoise\u201d css=\u201d\u201d initial_loading_animation=\u201dnone\u201d grid_id=\u201dvc_gid:1777776168997-bfc3b861-8ac9-2\u2033 include=\u201d13752,13751,14149,14148,14146,14147,14145,14151,14150\u2033][vc_column_text css_animation=\u201dfadeIn\u201d css=\u201d\u201d]<\/p>\n<div>\n<p data-start=\"82\" data-end=\"219\">Chevron banners in our wayfinding not only decorate the fences but also accompany and guide visitors through the circuit to the Fanzone.<\/p>\n<p data-start=\"82\" data-end=\"219\">\n<\/div>\n<div class=\"small-block\"><em>+ + + Total surface: 0,6 MILES<br \/>\n+ + + Fanzone Chevron 70%<br \/>\n+ + + <\/em><em>General Chevron 30% <\/em><em>around the circuit<\/em><br \/>\n<em>+ + + 1m high x 10m long<\/em><\/div>\n<p>[\/vc_column_text][\/vc_column][vc_column width=\u201d1\/2\u2033][vc_custom_heading text=\u201d+ + + F1 FLAGS\u201d font_container=\u201dtag:h4|text_align:left\u201d google_fonts=\u201dfont_family:Montserrat%3Aregular%2Citalic|font_style:800%20extra-bold%20normal%3A800%3Anormal\u201d css_animation=\u201dfadeIn\u201d css=\u201d\u201d][vc_media_grid style=\u201dpagination\u201d items_per_page=\u201d1\u2033 element_width=\u201d12\u2033 arrows_design=\u201dvc_arrow-icon-arrow_09_left\u201d arrows_color=\u201dturquoise\u201d paging_design=\u201dpagination_default\u201d paging_color=\u201dturquoise\u201d css=\u201d\u201d initial_loading_animation=\u201dnone\u201d grid_id=\u201dvc_gid:1777776308644-3d95dfa3-ece1-7\u2033 include=\u201d14229,14228,14227,14226,14225,14224,14223,14222\u2033][vc_column_text css_animation=\u201dfadeIn\u201d css=\u201d\u201d]<\/p>\n<div>\n<p data-start=\"82\" data-end=\"219\"><strong data-start=\"82\" data-end=\"219\">The F1 and F1 Fanzone flags decorated all the circuits during the Grand Prix,<\/strong> creating a strong visual impact both on-site and on TV.<\/p>\n<p data-start=\"221\" data-end=\"346\">With excellent visibility, they guided spectators through the circuit, effectively leading them along a clearly defined path.<\/p>\n<p data-start=\"221\" data-end=\"346\">\n<\/div>\n<div class=\"small-block\">\n<p><em>+ + + Single Banner 100cm x 300cm<\/em><\/p>\n<\/div>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=\u201d64px\u201d][vc_separator color=\u201dturquoise\u201d css_animation=\u201dfadeIn\u201d css=\u201d.vc_custom_1766928004068{margin-top: 0px !important;margin-bottom: 0px !important;border-top-width: 0px !important;border-bottom-width: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}\u201d][vc_custom_heading text=\u201dALL F1 PROJECTS\u201d font_container=\u201dtag:h2|text_align:center\u201d google_fonts=\u201dfont_family:Montserrat%3Aregular%2Citalic|font_style:900%20black%20normal%3A900%3Anormal\u201d css_animation=\u201dfadeIn\u201d css=\u201d.vc_custom_1767072210465{margin-top: 0px !important;margin-bottom: 0px !important;border-top-width: 0px !important;border-bottom-width: 0px !important;padding-top: 20px !important;padding-bottom: 20px !important;}\u201d][vc_separator color=\u201dturquoise\u201d css_animation=\u201dfadeIn\u201d css=\u201d\u201d][\/vc_column][\/vc_row][vc_row equal_height=\u201dyes\u201d css=\u201d.vc_custom_1577023605339{margin-top: 75px !important;}\u201d][vc_column width=\u201d1\/3\u2033]<div tabindex=\"0\" class=\"ult-new-ib ult-ib-effect-style13  ult-ib-resp  \" data-min-width=\"768\" data-max-width=\"900\" style=\"background:#00C1CF;\" data-opacity=\"0.4\" data-hover-opacity=\"0.1\" ><img decoding=\"async\" class=\"ult-new-ib-img\" style=\"opacity:0.4;\" alt=\"null\" src=\"https:\/\/1990-design.com\/wp-content\/uploads\/2019\/12\/wayfinding.jpg\"   \/><div id=\"interactive-banner-wrap-8553\" class=\"ult-new-ib-desc\" style=\"\"><h1 class=\"ult-new-ib-title ult-responsive\"  data-ultimate-target='#interactive-banner-wrap-8553 .ult-new-ib-title'  data-responsive-json-new='{\"font-size\":\"desktop:20px;\",\"line-height\":\"\"}'  style=\"font-family:&#039;Montserrat&#039;;font-weight:900;color:#ffffff;\">WAYFINDING<\/h1><div class=\"ult-new-ib-content ult-responsive\"  data-ultimate-target='#interactive-banner-wrap-8553 .ult-new-ib-content'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  style=\"font-family:&#039;Courier Prime&#039;;font-weight:normal;\"><p>F1 Seasons 2018 - 2019<\/p><\/div><\/div><a class=\"ult-new-ib-link\" href=\"http:\/\/1990-design.com\/index.php\/wayfinding\/\"  ><\/a><\/div><div tabindex=\"0\" class=\"ult-new-ib ult-ib-effect-style13  ult-ib-resp  \" data-min-width=\"768\" data-max-width=\"900\" style=\"background:#00C1CF;\" data-opacity=\"0.4\" data-hover-opacity=\"0.1\" ><img decoding=\"async\" class=\"ult-new-ib-img\" style=\"opacity:0.4;\" alt=\"null\" src=\"https:\/\/1990-design.com\/wp-content\/uploads\/2019\/12\/f1stores.jpg\"   \/><div id=\"interactive-banner-wrap-1785\" class=\"ult-new-ib-desc\" style=\"\"><h1 class=\"ult-new-ib-title ult-responsive\"  data-ultimate-target='#interactive-banner-wrap-1785 .ult-new-ib-title'  data-responsive-json-new='{\"font-size\":\"desktop:20px;\",\"line-height\":\"\"}'  style=\"font-family:&#039;Montserrat&#039;;font-weight:900;color:#ffffff;\">F1 STORES<\/h1><div class=\"ult-new-ib-content ult-responsive\"  data-ultimate-target='#interactive-banner-wrap-1785 .ult-new-ib-content'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  style=\"font-family:&#039;Courier Prime&#039;;font-weight:normal;\"><p>F1 Season 2019<\/p><\/div><\/div><a class=\"ult-new-ib-link\" href=\"http:\/\/1990-design.com\/index.php\/f1-stores\/\" title=\"F1 Stores\"  ><\/a><\/div>[\/vc_column][vc_column width=\u201d1\/3\u2033]<div tabindex=\"0\" class=\"ult-new-ib ult-ib-effect-style13  ult-ib-resp  \" data-min-width=\"768\" data-max-width=\"900\" style=\"background:#00C1CF;\" data-opacity=\"0.4\" data-hover-opacity=\"0.1\" ><img decoding=\"async\" class=\"ult-new-ib-img\" style=\"opacity:0.4;\" alt=\"null\" src=\"https:\/\/1990-design.com\/wp-content\/uploads\/2019\/12\/photos-opportunities.jpg\"   \/><div id=\"interactive-banner-wrap-8788\" class=\"ult-new-ib-desc\" style=\"\"><h1 class=\"ult-new-ib-title ult-responsive\"  data-ultimate-target='#interactive-banner-wrap-8788 .ult-new-ib-title'  data-responsive-json-new='{\"font-size\":\"desktop:20px;\",\"line-height\":\"\"}'  style=\"font-family:&#039;Montserrat&#039;;font-weight:900;color:#ffffff;\">PHOTO OPPORTUNITIES<\/h1><div class=\"ult-new-ib-content ult-responsive\"  data-ultimate-target='#interactive-banner-wrap-8788 .ult-new-ib-content'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  style=\"font-family:&#039;Courier Prime&#039;;font-weight:normal;\"><p>F1 Seasons 2018 - 2019<\/p><\/div><\/div><a class=\"ult-new-ib-link\" href=\"http:\/\/1990-design.com\/index.php\/photos-opportunities\/\"  ><\/a><\/div><div tabindex=\"0\" class=\"ult-new-ib ult-ib-effect-style13  ult-ib-resp  \" data-min-width=\"768\" data-max-width=\"900\" style=\"background:#00C1CF;\" data-opacity=\"0.4\" data-hover-opacity=\"0.1\" ><img decoding=\"async\" class=\"ult-new-ib-img\" style=\"opacity:0.4;\" alt=\"null\" src=\"https:\/\/1990-design.com\/wp-content\/uploads\/2019\/12\/paddock.jpg\"   \/><div id=\"interactive-banner-wrap-1895\" class=\"ult-new-ib-desc\" style=\"\"><h1 class=\"ult-new-ib-title ult-responsive\"  data-ultimate-target='#interactive-banner-wrap-1895 .ult-new-ib-title'  data-responsive-json-new='{\"font-size\":\"desktop:20px;\",\"line-height\":\"\"}'  style=\"font-family:&#039;Montserrat&#039;;font-weight:900;color:#ffffff;\">PADDOCK<\/h1><div class=\"ult-new-ib-content ult-responsive\"  data-ultimate-target='#interactive-banner-wrap-1895 .ult-new-ib-content'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  style=\"font-family:&#039;Courier Prime&#039;;font-weight:normal;\"><p>F1 Seasons 2018 - 2019<\/p><\/div><\/div><a class=\"ult-new-ib-link\" href=\"http:\/\/1990-design.com\/index.php\/f1-paddock\/\" title=\"F1 Paddock\"  ><\/a><\/div>[\/vc_column][vc_column width=\u201d1\/3\u2033]<div tabindex=\"0\" class=\"ult-new-ib ult-ib-effect-style13  ult-ib-resp  \" data-min-width=\"768\" data-max-width=\"900\" style=\"background:#00C1CF;\" data-opacity=\"0.4\" data-hover-opacity=\"0.1\" ><img decoding=\"async\" class=\"ult-new-ib-img\" style=\"opacity:0.4;\" alt=\"null\" src=\"https:\/\/1990-design.com\/wp-content\/uploads\/2019\/12\/stage.jpg\"   \/><div id=\"interactive-banner-wrap-8628\" class=\"ult-new-ib-desc\" style=\"\"><h1 class=\"ult-new-ib-title ult-responsive\"  data-ultimate-target='#interactive-banner-wrap-8628 .ult-new-ib-title'  data-responsive-json-new='{\"font-size\":\"desktop:20px;\",\"line-height\":\"\"}'  style=\"font-family:&#039;Montserrat&#039;;font-weight:900;color:#ffffff;\">F1 ANIMATION & STAGE<\/h1><div class=\"ult-new-ib-content ult-responsive\"  data-ultimate-target='#interactive-banner-wrap-8628 .ult-new-ib-content'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  style=\"font-family:&#039;Courier Prime&#039;;font-weight:normal;\"><p>F1 Seasons 2018 - 2019<\/p><\/div><\/div><a class=\"ult-new-ib-link\" href=\"http:\/\/1990-design.com\/index.php\/f1-stage\/\"  ><\/a><\/div><div tabindex=\"0\" class=\"ult-new-ib ult-ib-effect-style13  ult-ib-resp  \" data-min-width=\"768\" data-max-width=\"900\" style=\"background:#00C1CF;\" data-opacity=\"0.4\" data-hover-opacity=\"0.1\" ><img decoding=\"async\" class=\"ult-new-ib-img\" style=\"opacity:0.4;\" alt=\"null\" src=\"https:\/\/1990-design.com\/wp-content\/uploads\/2019\/12\/Cooldown-room.jpg\"   \/><div id=\"interactive-banner-wrap-6272\" class=\"ult-new-ib-desc\" style=\"\"><h1 class=\"ult-new-ib-title ult-responsive\"  data-ultimate-target='#interactive-banner-wrap-6272 .ult-new-ib-title'  data-responsive-json-new='{\"font-size\":\"desktop:20px;\",\"line-height\":\"\"}'  style=\"font-family:&#039;Montserrat&#039;;font-weight:900;color:#ffffff;\">F1 COOLDOWN ROOM<\/h1><div class=\"ult-new-ib-content ult-responsive\"  data-ultimate-target='#interactive-banner-wrap-6272 .ult-new-ib-content'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  style=\"font-family:&#039;Courier Prime&#039;;font-weight:normal;\"><p>F1 Season 2019<\/p><\/div><\/div><a class=\"ult-new-ib-link\" href=\"http:\/\/1990-design.com\/index.php\/cooldown-room\/\" title=\"Cooldown Room\"  ><\/a><\/div>[\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row full_width=\u201dstretch_row_content_no_spaces\u201d content_placement=\u201dmiddle\u201d css_animation=\u201dnone\u201d bg_type=\u201dimage\u201d parallax_style=\u201dvcpb-fs-jquery\u201d layer_image=\u201d15424\u2033 disable_on_mobile_img_parallax=\u201ddisable_on_mobile_img_parallax_value\u201d css=\u201d.vc_custom_1767067650037{background: #5e5e5e url(https:\/\/1990-design.com\/wp-content\/uploads\/2025\/12\/1990-design_banner_V3_F1.png?id=15424) !important;}\u201d][vc_column][vc_empty_space][vc_empty_space height=\u201d60\u2033][vc_custom_heading text=\u201dMAKE THE SPECTACLE MORE SPECTACULAR\u201d font_container=\u201dtag:h1|font_size:100|text_align:center|color:%23ffffff\u201d google_fonts=\u201dfont_family:Montserrat%3Aregular%2Citalic|font_style:900%20black%20normal%3A900%3Anormal\u201d css_animation=\u201dfadeInDown\u201d css=\u201d.vc_custom_1767014979088{padding-right: 20px !important;padding-left: 10px !important;}\u201d el_class=\u201dhero-title\u201d][vc_empty_space height=\u201d60\u2033][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=\u201d64px\u201d][vc_separator color=\u201dturquoise\u201d css_animation=\u201dfadeIn\u201d css=\u201d.vc_custom_1766928004068{margin-top: 0px !important;margin-bottom: 0px !important;border-top-width: 0px !important;border-bottom-width: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}\u201d][vc_custom_heading text=\u201dWAYFINDING\u201d font_container=\u201dtag:h2|text_align:center\u201d google_fonts=\u201dfont_family:Montserrat%3Aregular%2Citalic|font_style:900%20black%20normal%3A900%3Anormal\u201d css_animation=\u201dfadeIn\u201d css=\u201d.vc_custom_1767067762963{margin-top: 0px !important;margin-bottom: 0px !important;border-top-width: 0px !important;border-bottom-width:&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":13911,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"homepage.php","meta":{"footnotes":""},"class_list":["post-13638","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Wayfinding Formula 1 - 1990-design<\/title>\n<meta name=\"description\" content=\"With Sport-Creative, I had the great opportunity to work for the F1\u2019s Wayfinding in most of the F1 Grand Prix 2018 and 2019. See some works we realized: we dressed with ours designs the Fanzone and the circuit.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/1990-design.com\/index.php\/f1\/wayfinding-formula-1-2018-2019\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Wayfinding Formula 1 - 1990-design\" \/>\n<meta property=\"og:description\" content=\"With Sport-Creative, I had the great opportunity to work for the F1\u2019s Wayfinding in most of the F1 Grand Prix 2018 and 2019. See some works we realized: we dressed with ours designs the Fanzone and the circuit.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/1990-design.com\/index.php\/f1\/wayfinding-formula-1-2018-2019\/\" \/>\n<meta property=\"og:site_name\" content=\"1990-design\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-03T02:47:32+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"14 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/1990-design.com\\\/index.php\\\/f1\\\/wayfinding-formula-1-2018-2019\\\/\",\"url\":\"https:\\\/\\\/1990-design.com\\\/index.php\\\/f1\\\/wayfinding-formula-1-2018-2019\\\/\",\"name\":\"Wayfinding Formula 1 - 1990-design\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/1990-design.com\\\/#website\"},\"datePublished\":\"2019-12-20T17:19:21+00:00\",\"dateModified\":\"2026-05-03T02:47:32+00:00\",\"description\":\"With Sport-Creative, I had the great opportunity to work for the F1\u2019s Wayfinding in most of the F1 Grand Prix 2018 and 2019. See some works we realized: we dressed with ours designs the Fanzone and the circuit.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/1990-design.com\\\/index.php\\\/f1\\\/wayfinding-formula-1-2018-2019\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/1990-design.com\\\/index.php\\\/f1\\\/wayfinding-formula-1-2018-2019\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/1990-design.com\\\/index.php\\\/f1\\\/wayfinding-formula-1-2018-2019\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/1990-design.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Portfolio-Formula1\",\"item\":\"https:\\\/\\\/1990-design.com\\\/index.php\\\/f1\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"wayfinding\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/1990-design.com\\\/#website\",\"url\":\"https:\\\/\\\/1990-design.com\\\/\",\"name\":\"1990-design\",\"description\":\"Professional design services\",\"publisher\":{\"@id\":\"https:\\\/\\\/1990-design.com\\\/#\\\/schema\\\/person\\\/b63b31e4bb95964a499306c88b341872\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/1990-design.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":[\"Person\",\"Organization\"],\"@id\":\"https:\\\/\\\/1990-design.com\\\/#\\\/schema\\\/person\\\/b63b31e4bb95964a499306c88b341872\",\"name\":\"1990_design\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/6a59268ac86b44ce35c7645a6ea8c22192edc30e272f41b68b199b1a984155c1?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/6a59268ac86b44ce35c7645a6ea8c22192edc30e272f41b68b199b1a984155c1?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/6a59268ac86b44ce35c7645a6ea8c22192edc30e272f41b68b199b1a984155c1?s=96&d=mm&r=g\",\"caption\":\"1990_design\"},\"logo\":{\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/6a59268ac86b44ce35c7645a6ea8c22192edc30e272f41b68b199b1a984155c1?s=96&d=mm&r=g\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Wayfinding Formula 1 - 1990-design","description":"With Sport-Creative, I had the great opportunity to work for the F1\u2019s Wayfinding in most of the F1 Grand Prix 2018 and 2019. See some works we realized: we dressed with ours designs the Fanzone and the circuit.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/1990-design.com\/index.php\/f1\/wayfinding-formula-1-2018-2019\/","og_locale":"en_GB","og_type":"article","og_title":"Wayfinding Formula 1 - 1990-design","og_description":"With Sport-Creative, I had the great opportunity to work for the F1\u2019s Wayfinding in most of the F1 Grand Prix 2018 and 2019. See some works we realized: we dressed with ours designs the Fanzone and the circuit.","og_url":"https:\/\/1990-design.com\/index.php\/f1\/wayfinding-formula-1-2018-2019\/","og_site_name":"1990-design","article_modified_time":"2026-05-03T02:47:32+00:00","twitter_card":"summary_large_image","twitter_misc":{"Estimated reading time":"14 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/1990-design.com\/index.php\/f1\/wayfinding-formula-1-2018-2019\/","url":"https:\/\/1990-design.com\/index.php\/f1\/wayfinding-formula-1-2018-2019\/","name":"Wayfinding Formula 1 - 1990-design","isPartOf":{"@id":"https:\/\/1990-design.com\/#website"},"datePublished":"2019-12-20T17:19:21+00:00","dateModified":"2026-05-03T02:47:32+00:00","description":"With Sport-Creative, I had the great opportunity to work for the F1\u2019s Wayfinding in most of the F1 Grand Prix 2018 and 2019. See some works we realized: we dressed with ours designs the Fanzone and the circuit.","breadcrumb":{"@id":"https:\/\/1990-design.com\/index.php\/f1\/wayfinding-formula-1-2018-2019\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/1990-design.com\/index.php\/f1\/wayfinding-formula-1-2018-2019\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/1990-design.com\/index.php\/f1\/wayfinding-formula-1-2018-2019\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/1990-design.com\/"},{"@type":"ListItem","position":2,"name":"Portfolio-Formula1","item":"https:\/\/1990-design.com\/index.php\/f1\/"},{"@type":"ListItem","position":3,"name":"wayfinding"}]},{"@type":"WebSite","@id":"https:\/\/1990-design.com\/#website","url":"https:\/\/1990-design.com\/","name":"1990-design","description":"Professional design services","publisher":{"@id":"https:\/\/1990-design.com\/#\/schema\/person\/b63b31e4bb95964a499306c88b341872"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/1990-design.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":["Person","Organization"],"@id":"https:\/\/1990-design.com\/#\/schema\/person\/b63b31e4bb95964a499306c88b341872","name":"1990_design","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/secure.gravatar.com\/avatar\/6a59268ac86b44ce35c7645a6ea8c22192edc30e272f41b68b199b1a984155c1?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/6a59268ac86b44ce35c7645a6ea8c22192edc30e272f41b68b199b1a984155c1?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/6a59268ac86b44ce35c7645a6ea8c22192edc30e272f41b68b199b1a984155c1?s=96&d=mm&r=g","caption":"1990_design"},"logo":{"@id":"https:\/\/secure.gravatar.com\/avatar\/6a59268ac86b44ce35c7645a6ea8c22192edc30e272f41b68b199b1a984155c1?s=96&d=mm&r=g"}}]}},"_links":{"self":[{"href":"https:\/\/1990-design.com\/index.php\/wp-json\/wp\/v2\/pages\/13638","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/1990-design.com\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/1990-design.com\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/1990-design.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/1990-design.com\/index.php\/wp-json\/wp\/v2\/comments?post=13638"}],"version-history":[{"count":34,"href":"https:\/\/1990-design.com\/index.php\/wp-json\/wp\/v2\/pages\/13638\/revisions"}],"predecessor-version":[{"id":16135,"href":"https:\/\/1990-design.com\/index.php\/wp-json\/wp\/v2\/pages\/13638\/revisions\/16135"}],"up":[{"embeddable":true,"href":"https:\/\/1990-design.com\/index.php\/wp-json\/wp\/v2\/pages\/13911"}],"wp:attachment":[{"href":"https:\/\/1990-design.com\/index.php\/wp-json\/wp\/v2\/media?parent=13638"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}